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Knowing Your Audience Means Avoiding Stereotypes
Remember Becky, the user persona created by marketing executives to represent the target audience of contemporary Christian radio? No...
giuliano114
Jul 14, 2021


How to End Your Law Firm Blog Posts in a Way That Keeps Readers Coming Back for More
“Thank you for visiting the Bloggins Law Firm Blog. This is Branwell Bloggins signing off.” No, it’s a blog, not a radio show. ...
giuliano114
Jun 30, 2021


Law Firm Marketing: A Glossary of Useful Terms
Your first year of law school involves learning a whole new language of legal terms. Marketing jargon can seem just as unfamiliar,...
giuliano114
Jun 23, 2021
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